{"id":120467,"date":"2023-06-20T09:10:46","date_gmt":"2023-06-20T12:10:46","guid":{"rendered":"https:\/\/fluency.io\/br\/blog\/card-sorting-ux-metodo-de-card-sorting-em-ux-design\/"},"modified":"2023-07-26T16:34:58","modified_gmt":"2023-07-26T19:34:58","slug":"card-sorting-ux-metodo-de-card-sorting-em-ux-design","status":"publish","type":"post","link":"https:\/\/homolog.fluency.io\/br\/blog\/card-sorting-ux-metodo-de-card-sorting-em-ux-design\/","title":{"rendered":"Card Sorting UX: M\u00e9todo de Card Sorting em UX Design"},"content":{"rendered":"<p><!DOCTYPE html><br \/>\n<html><br \/>\n<head><br \/>\n   <title>Card Sorting UX &#8211; Blog<\/title><br \/>\n<\/head><br \/>\n<body><\/p>\n<h1>A Import\u00e2ncia do Card Sorting em UX Design<\/h1>\n<p>O Card Sorting \u00e9 uma <a target=\"_blank\" href=\"https:\/\/www.jornaldenegocios.pt\/c-studio\/detalhe\/3-maneiras-de-analisar-acoes-tecnica-fundamental-e-quantitativa\" rel=\"noopener\">T\u00e9cnica fundamental<\/a> no processo de UX Design, pois tem como objetivo principal entender a forma como os usu\u00e1rios organizam e categorizam as informa\u00e7\u00f5es. Esse m\u00e9todo permite que os designers adquiram insights valiosos sobre as <a target=\"_blank\" href=\"https:\/\/www.tst.jus.br\/web\/pje\/inicio\/-\/asset_publisher\/eHI8\/content\/pesquisa-de-qualidade-do-pje-supera-expectativas-quanto-a-satisfacao-dos-usuarios\" rel=\"noopener\">Expectativas dos usu\u00e1rios<\/a> em rela\u00e7\u00e3o \u00e0 estrutura\u00e7\u00e3o de um site, aplicativo ou sistema.<\/p>\n<h2>Tipos de Card Sorting em UX Design<\/h2>\n<p>Existem dois tipos principais de Card Sorting amplamente utilizados em UX Design: o Card Sorting Aberto e o Card Sorting Fechado.<\/p>\n<p>No Card Sorting Aberto, os usu\u00e1rios recebem um conjunto de cart\u00f5es contendo informa\u00e7\u00f5es e devem organiz\u00e1-los de acordo com suas pr\u00f3prias percep\u00e7\u00f5es e categorias. Essa abordagem \u00e9 ideal quando o designer deseja obter novas ideias e insights sobre a organiza\u00e7\u00e3o das informa\u00e7\u00f5es.<\/p>\n<p>J\u00e1 no Card Sorting Fechado, os usu\u00e1rios s\u00e3o apresentados a um conjunto de cart\u00f5es previamente categorizados pelo designer e devem realizar a tarefa de organiz\u00e1-los de acordo com essas categorias predefinidas. Essa abordagem \u00e9 mais indicada quando o designer tem uma estrutura pr\u00e9via em mente e deseja validar se essa estrutura \u00e9 intuitiva para os usu\u00e1rios.<\/p>\n<h2><a target=\"_blank\" href=\"https:\/\/www.gov.br\/economia\/pt-br\/orgaos\/entidades-vinculadas\/autarquias\/previc\/centrais-de-conteudo\/publicacoes\/guias-de-melhores-praticas\/novo-guia-previc-melhores-atuariais.pdf\" rel=\"noopener\">Melhores pr\u00e1ticas<\/a> para realizar Card Sorting em UX Design<\/h2>\n<ul>\n<li>Definir o objetivo: antes de realizar o Card Sorting, \u00e9 importante estabelecer claramente o objetivo da atividade. Isso ajuda a direcionar as perguntas e a an\u00e1lise dos resultados.<\/li>\n<li>Recrutar usu\u00e1rios representativos: para obter resultados v\u00e1lidos, \u00e9 fundamental recrutar usu\u00e1rios que sejam representativos do p\u00fablico-alvo do produto. Dessa forma, as categorias e a estrutura resultante ser\u00e3o mais relevantes para os usu\u00e1rios reais.<\/li>\n<li>Utilizar um n\u00famero adequado de cart\u00f5es: \u00e9 essencial equilibrar a quantidade de cart\u00f5es para que a atividade n\u00e3o se torne cansativa para os participantes. Geralmente, entre 30 e 60 cart\u00f5es \u00e9 um n\u00famero adequado.<\/li>\n<li>Analisar os resultados de forma criteriosa: ao analisar os dados coletados durante o Card Sorting, \u00e9 importante considerar as opini\u00f5es e percep\u00e7\u00f5es dos participantes, mas tamb\u00e9m observar as tend\u00eancias e padr\u00f5es entre os diferentes usu\u00e1rios.<\/li>\n<\/ul>\n<h2><a target=\"_blank\" href=\"https:\/\/docs.alpacafinance.org\/v\/pt\/alpaca-academy\/lesson-3-liquidation-risk-in-leveraged-yield-farming\" rel=\"noopener\">Ferramentas \u00fateis<\/a> para Card Sorting em UX Design<\/h2>\n<ul>\n<li>OptimalSort: uma ferramenta online que permite criar atividades de Card Sorting e coletar os resultados de maneira f\u00e1cil e organizada.<\/li>\n<li>UXPressia: uma plataforma abrangente de UX Design que oferece recursos para criar e analisar atividades de Card Sorting, al\u00e9m de outras t\u00e9cnicas de pesquisa.<\/li>\n<li>Treejack: um software especializado em testes de arquitetura de informa\u00e7\u00e3o, que inclui recursos de Card Sorting.<\/li>\n<\/ul>\n<h2><a target=\"_blank\" href=\"https:\/\/fluency.io\/br\/blog\/.\" rel=\"noopener\">Awari<\/a> e o Card Sorting<\/h2>\n<p>A <a target=\"_blank\" href=\"https:\/\/fluency.io\/br\/blog\/.\" rel=\"noopener\">Awari<\/a>, uma startup brasileira de educa\u00e7\u00e3o, oferece treinamentos e cursos de UX Design, incluindo a t\u00e9cnica do Card Sorting. A empresa visa capacitar profissionais para projetar produtos digitais eficientes e intuitivos, com base nas necessidades e expectativas dos usu\u00e1rios. Ao utilizar o Card Sorting em conjunto com outras metodologias de UX Design, os alunos da <a target=\"_blank\" href=\"https:\/\/fluency.io\/br\/blog\/.\" rel=\"noopener\">Awari<\/a> adquirem conhecimentos relevantes para enfrentar os desafios do mercado e criar <a target=\"_blank\" href=\"https:\/\/www.appsflyer.com\/pt\/products\/customer-experience-deep-linking\/\" rel=\"noopener\">Experi\u00eancias de usu\u00e1rio excepcionais<\/a>.<\/p>\n<p><\/body><br \/>\n<\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Summary: &#8220;Card Sorting UX is a fundamental technique in the UX Design process, allowing designers to understand how users organize and categorize information. This article explores the importance of Card Sorting, different types, best practices, and useful tools for effective implementation. Discover how Card Sorting contributes to efficient UX Design and enhances user satisfaction.&#8221; (160 characters)<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":[186],"meta":{"inline_featured_image":false,"footnotes":""},"categories":[229],"tags":[],"trilha":[],"class_list":["post-120467","post","type-post","status-publish","format-standard","hentry","category-skills","format-artigos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Card Sorting UX: M\u00e9todo de Card Sorting em UX Design - Fluency.io Brasil<\/title>\n<meta name=\"description\" content=\"Summary: &quot;Card Sorting UX is a fundamental technique in the UX Design process, allowing designers to understand how users organize and categorize informati...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/homolog.fluency.io\/br\/blog\/card-sorting-ux-metodo-de-card-sorting-em-ux-design\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Card Sorting UX: M\u00e9todo de Card Sorting em UX Design - 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